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'Tis the Season

Welcome to Beamer’s Holiday Beat, Bronner’s e-newsletter for everyone who shares Wally Bronner’s and my passion for Christmas. (Wally asked me to tell you there are only 296 days until Christmas!)

Bronner’s buyers have returned from the winter trade shows and are busy placing orders for beautiful new products to fill your decorating and gift-giving needs. Our own ornament design team has finalized artwork for Bronner’s new, exclusive, 2008 ornaments and sent the artwork off to ornament manufacturers.

Work on Bronner’s 2008/2009 catalog, Bronner’s Christmas Favorites, is well underway. In addition to finalizing orders for all items that will appear in the new publication, the catalog team is also designing striking new covers.

Daylight savings time begins on Sunday, March 9, and the spring equinox arrives on Thursday, March 20. It may still be snowing and blowing on Easter come March 23, but we will joyously celebrate the resurrection of our Lord and Savior, Jesus Christ. Blessed Easter and Happy Spring to you all!

Thank you for inviting me into your home. You’re welcome at my home, www.bronners.com or 25 Christmas Lane in Frankenmuth, all year long!

Lean Your Ear This Way

Bronner's Luck 'O the Irish Sale
Make a purchase from Bronner’s now through March 17 and receive 17% OFF your purchase of $17 or more.*

Simply enter COUPON CODE PT317 at checkout or mention the offer when you call 800-361-6736 to order or when you shop Bronner’s in person. Offer expires 3/17/08.

Plan ahead for your spring decorating needs and special gifting opportunities, including Easter, bridal showers, weddings and graduations. You can even get your Christmas shopping done early with these great savings that also apply to Bronner’s sale items!

Click Here to Shop bronners.com

*Must reference coupon at time of online, in-store or phone purchase. Commercial displays, wholesale, special orders, club kits/pieces, gift cards, snack area and shipping excluded. Discount applicable on purchases of in-stock merchandise. Not valid with any other offer or on previous purchases.

Annual Bronner’s Shoppers Travel the World Photo Contest Winner Announced

Ellie Unterbrink of Chelsea, Michigan, won the 2007 Bronner’s Shoppers Travel the World Photo Contest. The winning photo features Unterbrink holding a Bronner’s bag in front of a pyramid in Egypt. She received a $100 Bronner’s gift certificate for her winning entry. Entries must capture a person enjoying a visit to a famous landmark while holding a Bronner’s bag or brochure. One annual winner is randomly drawn from all entries. Enter Bronner’s Shoppers Travel the World Photo Contest. Travel the World Photo Contest Winner - Ellie Unterbrink


Bi-annual Family Fun Photo Contest Winner Announced

Family Fun Photo Contest Winnder - Albert Maggioli

Albert Maggioli of Williamsville, New York, recently won Bronner’s CHRISTmas Wonderland’s Family Fun Photo Contest. Maggioli received a $100 Bronner’s gift certificate for the winning photo of him showing his empty pockets while surrounded by purchases from Bronner’s. The bi-annual photo contest runs January through June and July through December. Three finalists are selected by the Bronner staff and posted at www.bronners.com where guests to the site vote to select the winner. Enter Bronner’s Family Fun Photo Contest.

Entries will be accepted through June 30, 2008, for our next photo contest. View Bronner’s Family Fun Photo Contest rules and entry form.

Hiipakka Is on Target for Johnny Burke Children’s Foundation
Local media celebrities were aiming at $1,014 in prize money for their favorite charities February 1 at Bronner’s CHRISTmas Wonderland’s Hot Shot Archery Contest.

Six broadcasters competed in the archery shoot:

  • Larry Elliott with WJRT TV12 for the Frankenmuth International Aid Foundation,
  • Amy Andrews with WNEM TV5 for Big Brothers/Big Sisters of Saginaw County,
  • Jim Johnson with WGER Radio for the St. Jude Children’s Research Hospital,
  • Karl Hiipakka with WHNN Radio for the Johnny Burke Children’s Foundation,
  • Katie Crawford with WIOG Radio for the Children’s Miracle Network, and
  • Barb Sheltraw with WKCQ Radio for Holiday PRIDE in Saginaw.

    Larry Elliott led all archers in the preliminary round with 200 points. He advanced to the final round along with Amy Andrews and Karl Hiipakka. Hiipakka edged Elliott in the final round, 75 points to 60 points, to win a check from Bronner’s for $1,014 for the Johnny Burke Children’s Foundation. In recognition of Elliott’s outstanding preliminary round and strong finish, the Bronner family awarded the Frankenmuth International Aid Foundation a check for $500.

    The Hot Shot Local Media Celebrity Archery Contest kicked off Bronner’s Be My Valentine Sale. Guests received 14 percent off most in-store purchases throughout the month of February.

    Bronner's Hot Shot Archery Contest Participants - Amy Andrews, Karl Hiipakka, Jim Johnson, Larry Elliot, Barb Sheltraw, Katie Crawford
    (l to r) Amy Andrews, Karl Hiipakka, Jim Johnson, Larry Elliott, Barb Sheltraw and Katie Crawford competed for their favorite charities in Bronner’s Hot Shot Local Media Celebrity Archery Contest.

    Bronner's Hot Shot Archery Contest Winners - Karl Hiipakka, Larry Elliott
    (l to r) Karl Hiipakka from WHNN finished in first place on behalf of the Johnny Burke Children’s Foundation, and Larry Elliott from WJRT TV12 finished in second place on behalf of the Frankenmuth International Aid Foundation.


    National Speaker Visits Bronner’s
    Craig MacFarlane addressed members of the Frankenmuth Chamber of Commerce on Wednesday, February 27, during a luncheon program at the Bavarian Inn Lodge. A motivational speaker and goodwill ambassador for Edward Jones, MacFarlane has been speaking across the continent in communities that are home to Edward Jones offices since 1991.
    Blind since the age of 2, MacFarlane is also an accomplished athlete. He has won national championships in blind competitions in water skiing, wrestling, downhill skiing, and track and field. Profiled by Bob Costas, MacFarlane has addressed three Republican National Conventions.

    National Speaker Craig MacFarlane visits Bronner's - pictured with Chris Sutorik and Bob Spletzer
    Chris Sutorik (left above) and Bob Spletzer (right above) welcomed MacFarlane (center) to Bronner’s during his visit to Frankenmuth.

    Yule Go Down in History

    Symbol of the Pomegranate
    Throughout the ages, the pomegranate with its abundant seeds has represented fertility, health and rebirth. A symbol of resurrection and everlasting life, the pomegranate is often pictured in Christian art with Virgin Mary and infant Jesus. Various parts of the plant have been used medicinally, and the pomegranate is featured in the coat of arms of several medical associations.

    Pomegranate Glass Ornament
    1124530…..$9.99

    Pomegranate Glass Ornament - 1124530 - $9.99

    Deck the Halls
    The pussy willow, soft harbinger of spring, joins the brilliant magnolia in welcoming warm weather and the season of resurrection. Let our tabletop display bring the promise of spring into your home.

    Spring Home Decor

    29" Mocha Pussy-Willow
    Berry Spray

    (1121580) … $2.99

    Magnolia Glitter Spray
    (1109758) … $4.98

    Painted Glass Easter Egg Ornament
    (1122043) ... $2.99

    Plush Bunny Couple
    (1127430) ... $14.99

    Watch this space every month for the results of our previous Question of the Quarter.

    A total of 865 responses were received from our September e-newsletter’s question of the quarter. The question and a summary of the responses are listed below.

    Which tree topper graces the main Christmas tree in your home?

    27.2% (236) answered "Star"

    57.3% (496) answered "Angel"

    4.2% (37) answered "Santa"

    2.0% (18) answered "Finial Ornament"

    9.0% (78) answered "Other"

    Click here to answer this
    quarter’s poll question:

    In which product category would you like Bronner’s to broaden its online offerings?

    Have an idea for a possible future
    Question of the Quarter? Please email us at holidaybeat@bronner.com

    Ornament Painter Reaches Half-Million Mark
    There’s a good chance that one of the 514,073 ornaments that Linda Barrera has painted at Bronner’s CHRISTmas Wonderland will be hanging on your tree or the tree of someone you know. Bronner’s recently recognized Barrera for reaching the half-million mark in 2007.

    Barrera has been personalizing ornaments at Bronner’s since 1978 when she was one of only two painters in the department.

    “In 2007, 18 painters personalized 246,616 ornaments,” said Barrera. “That’s a lot of growth since 1978. In 2008, we are expecting to have 20 ornament painters and 15 penners on staff to personalize ornaments.”

    In 1977, popular names for personalization included Jennifer, David, Chris, John, Michael, Jeff, Sue, Brian, Michelle and Jim. Barrera reported quite a change for 2007 where Emma, Emily, Jacob, Michael, Joshua, Christopher, Matthew, Ethan, Madison, Abigail, Olivia and Ava were the names of choice.

    What makes a good ornament painter?

    “Someone with artistic flair who likes to paint and has a good work ethic,” said Barrera, who heads up the department.

    “I go and visit places and look forward to seeing ornaments I’ve painted on family and friends’ trees,” Barrera said. “During the summer months when it’s my turn to be painting out in the salesroom, I enjoy talking to customers. It’s always interesting to hear why we’re painting what we’re painting – the story behind the ornament. Sometimes it’s a wedding, sometimes a death or a special accomplishment. Everyone has a story to tell. Some people tell them with ornaments.”

    Ornament Painter Linda Barrera

    Ornament Painter Linda Barrera

    Bronner’s Flavorful Favorites
    We thought you might like to try one of the recipes from Bronner’s staff cookbook, “Bronner’s Flavorful Favorites.” The cookbook features over 400 recipes submitted by Bronner’s staff and is available online or in-store for $13.99. *A second cookbook is in the works and should be available in the summer of 2008.

    Mexican Beef-Cheese Soup
    Submitted by Jessica Simpson

    1 lb. ground beef
    1 medium onion, chopped
    1 (14.5-oz.) can diced tomatoes with green chilies, undrained
    1 (11-oz.) can Mexicorn, drained
    1 lb. Mexican or American cheese, cubed

    In a large saucepan, cook beef and onion over medium heat until meat is no longer pink; drain. Stir in the tomatoes, Mexicorn and cheese. Cook and stir until cheese is melted. Serves 6.

    Recipe Note: Also makes an excellent dip for tortilla chips.

    Bible Verse
    But God commendeth his love toward us, in that, while we were yet sinners, Christ died for us. ~Romans 5:8

    Up on the Homepage

    Coming Events At Bronner's...

    Egg-stra, Egg-stra … Read All About It!

    Visit the Easter Bunny at Bronner’s March 7 through 22. Bunny’s hours will be Monday through Saturday from 10-10:30 a.m., 11:30 a.m.–noon, 1-1:30 p.m., 2:30-3 p.m. and 4-4:30 p.m. On Friday evenings, the bunny will make additional appearances from 6-6:30 p.m. and 7:30-8 p.m. Sunday afternoon hours for the Easter Bunny will be noon-12:30 p.m., 1-1:30 p.m., 2:30-3 p.m. and 4-4:30 p.m. Bronner’s is closed all day on Easter Sunday. The Easter Bunny will make a special appearance on Good Friday from 3-3:30 p.m.

    German Glassblowing and Painting Demonstration
    October 10-19

    Thomas and Marlene Horn, artisan husband-and-wife team, will showcase their ornament-making talents. Thomas, a skilled glassblower, and Marlene, a talented painter, represent the Krebs Ornament Factory in Lauscha, Germany. The Horns will be delighted to sign any Krebs ornaments purchased at Bronner’s during their visit. Watch for more information in the September 2008 edition of Beamer’s Holiday Beat.

    Pam Chatley Ornament Artist Signing
    November 1 & 2

    Ornament artist Pam Chatley will sign her ornaments purchased at Bronner’s on Saturday and Sunday, November 1 and 2, 2008. Watch for more information in the September 2008 edition of Beamer’s Holiday Beat. View a sample of Ms. Chatley’s work.

    Teresa Thibault Returns
    December 12-14

    Another ornament artist favorite, Teresa Thibault, will sign her Heart Gifts ornaments purchased at Bronner’s on Friday, Saturday and Sunday, December 12, 13 and 14, 2008. More information will be available in the September 2008 edition of Beamer’s Holiday Beat. View a sample of Ms. Thibault’s work.

    Dashing Through the Site

    Links to Fun and Helpful Sections of Our Web Site and frankenmuth.org:

    E-Newsletter Archives
    Events Calendar

    Bronner Family Fun Photo Contest
    Bronner Shoppers Travel the World Photo Contest
    Map & Directions
    Frankenmuth Festivals & Events
    Frankenmuth Wedding Guide

    Let Us Know
    We want to hear from you! If you have suggestions or ideas for our quarterly
    e-newsletter, please share them with us. You may email us at holidaybeat@bronner.com

    Know someone else who would enjoy reading Beamer's Holiday Beat? Feel free to pass this issue on to them!



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    You may write to us at BRONNER'S CHRISTmas WONDERLAND, 25 Christmas Lane, PO Box 176, Frankenmuth, MI 48734-0176.

     

     

     

    Beamer's Holiday Beat Enewsletter www.bronners.com