PRESS RELEASE ARCHIVE

ARTIST'S BRUSH STROKES WILL TICKLE COLLECTOR'S FANCY Back to Top
July 28, 2008

Frankenmuth, Michigan - Master painter Ulrich Tendera will demonstrate Hummel figurine painting daily at Bronner's CHRISTmas Wonderland from August 8-10. He will also sign any Hummels purchased at Bronner's during the event. Tendera will appear Friday from 3:30-5 p.m. and 7-8 p.m. On Saturday he will sign from 9:30-11:30 a.m., 12:30-2 p.m., 3:30-5 p.m., and 7-8 p.m. His Sunday hours will be 12:30-6 p.m.

Tendera began his distinguished career with W. Goebel Porzellanfabrik in Rödental, Germany, in the painting department at the age of 17. He worked in various departments where he learned the skill and expertise involved in the decoration of M.I. Hummel figurines. In 1980, he was entrusted with the position of head of quality control for the white ware department.

Goebel recently announced that they will discontinue the production of M.I. Hummel figurines by the end of 2008. Tendera's appearance at Bronner's provides area collectors with one last opportunity to add signed figurines to their collection.

For more information, contact Bronner's customer service department at (989) 652-9931 or customerservice@bronner.com.

DEPARTMENT 56 VILLAGE DISPLAY DESIGNER TEACHES AT BRONNER'S Back to Top
July 22, 2008

Frankenmuth, Michigan - Jill Schlung, Department 56 village display designer, will be demonstrating "how-to" display ideas at Bronner's on Saturday, August 2. She will hold two separate sessions in Bronner's program center at 10 a.m. and 1 p.m. Schlung has been featured on HGTV's "Design Cents."

The 10 a.m. session will feature the Snow Village and the 1 p.m. session will feature the North Pole Village. A question and answer period will follow each session. Guests may also enter a drawing to win a Department 56 Village prize.

The public is invited to attend; there is no charge for admission. Guests can also watch Schlung refreshing Bronner's Village floor displays on Thursday and Friday, July 31 and August 1.

Bronner's Christmas Wonderland is the world's largest Christmas store, offering over 50,000 trims and gifts from its Frankenmuth store, catalog and online store at bronners.com. Bronner's employs over 250 people year-round - about 650 people in the busy fourth quarter.

AMERICAN FLAG DESIGNER TO APPEAR AT BRONNER'S Back to Top
June 24, 2008

Frankenmuth, Michigan - Bob Heft, designer of America's current 50-star flag, will be appearing at Bronner's CHRISTmas Wonderland on July 3 and 4. He will greet guests, pose for photos and sign flag purchases at Bronner's on July 3 from 10 a.m. to 5 p.m. and on July 4 from 2 p.m. to 7 p.m.

Heft does not charge for his autograph but encourages donations to Michigan's Own Military and Space Museum. For more information, contact Bronner's customer service department at (989) 652-9931 or customerservice@bronner.com.

NEW ORNAMENT DESIGNS DEBUT FOR 2008 Back to Top
June 6, 2008

Frankenmuth, Michigan Bronner's CHRISTmas Wonderland is offering a number of new, exclusive ornaments for 2008. Businesses may call Bronner s resale ornament department at 1-877-TRIM-A-TREE or visit www.bronnerswholesale.com for more information.

Bronner's Holy Bible glass form ornament is available in black (#1133123) or white (#1133124). The ornament is 3½ inches tall and 2½ inches wide and retails for $9.99. Can be personalized.

Hit the road with Bronner's Christmas license-plate glass form ornament (#1133050). The ornament is 4 inches long and 2 inches tall, can be personalized as a vanity plate of choice, and retails for $9.99.

Satisfy your sweet tooth with Bronner's cinnamon-roll glass form ornament (#1133120). Measuring 4 inches in diameter, the ornament retails for $6.99.

Horse lovers will fancy Bronner's glass horse form ornament (#1133125). This brown, galloping horse ornament is 3½ inches tall and 4½ inches long, and retails for $8.99.

Bronner's margarita glass ornament (#1133121) stands 4½ inches tall and retails for $8.99. Accented with glass lime slice.

It's out of the pocket and onto the tree for Bronner's glass pocket-knife ornament (#1133122). The 3½-inch ornament retails for $8.99 and can be personalized.

Sport a traditional look with Bronner's glass tree ornament (#1133823). Decorations adorn the tree and tiny packages are tucked underneath it. The 5-inch tall tree ornament retails for $9.99

Bronner's annual form ornament, produced in Poland, features a decorative wreath for 2008. The glass ornament (#1135329) measures 4 inches in diameter and retails for $19.99.

The 2008 annual round ornament features decorative wreath art on a 3¼-inch, white-pearl glass ornament with a message from artist Connie Larsen printed in red on the back. The annual round (#1129541) retails for $9.99.

Delightful bee art and heart trims in red and black carry the message, Home Is Where My Honey Is! on Bronner's round glass ornament (#1128873). The yellow-satin, 3-inch ornament retails for $8.99. Perfect for personalization.

The ROOTS of a family tree begin & with the LOVE of TWO HEARTS, is captured amid tree art on this Bronner-exclusive, round glass ornament (#1128875). The red-satin, 3-inch ornament, printed in white, retails for $8.99. Perfect for personalization.

The Helen Keller quote, The best and most beautiful things & must be felt with the HEART, is featured on this 3-inch, round glass ornament (#1128876). With black print and red trim, this white-pearl ornament retails for $7.99.

Bronner's has the love equation all figured out with YOU + ME = MEANT TO BE. Printed in black and red on a white-pearl finish, the round glass ornament (#112885) replaces each letter O with a heart. The 3-inch ornament retails for $8.99. Perfect for personalization.

Bronner's CHRISTmas Wonderland, located in Frankenmuth, Michigan, is the World's Largest Christmas Store, with over 50,000 trims and gifts. Thousands of items are available for purchase at www.bronners.com. Bronner's commercial department also supplies cities, parks, shopping centers, malls, churches, and movie production companies with seasonal decorations.

WALLY BRONNER IS WITH THE CHRIST OF CHRISTMAS IN HEAVEN Back to Top
April 2, 2008

Frankenmuth, Michigan – Wally Bronner, originator of Bronner’s CHRISTmas Wonderland, was welcomed home to heaven by the Savior, Jesus Christ, on April 1, 2008. Born on March 9, 1927, in Frankenmuth, Wally established a sign-painting and Christmas-decorations business in 1945, which has grown to the World’s Largest Christmas Store®.

On Easter Sunday, March 24, 2008, Wally announced to his staff by letter that “our loving Lord and Savior, the CHRIST of CHRISTmas, is ready to receive me into HIS heavenly kingdom where all believers in the creator God will be with Him forever and ever.” Wally leaves behind his wife Irene, son Wayne and his wife Lorene, daughter Carla and her husband Bob, son Randy, daughter Maria Sutorik and her husband Christopher, and five grandsons: Dietrich and Garrett Bronner; and Ryan, Paul and Greg Spletzer. Wally turned over the day-to-day operations of the family business to the second generation in 1998 but had remained active in the business and enjoyed being there every day ending in “y.”
Wally was an active member of St. Lorenz Lutheran Church and many community organizations. He was an active public speaker. Wally also was an avid supporter of many charitable organizations.

In thankfulness to God for His many blessings, Wally and Irene and family constructed the Silent Night Memorial Chapel on Bronner’s premises in 1992. (Bronner’s memorial chapel is a replica of the original chapel in Oberndorf, Austria, that was built on the site where “Silent Night” was first sung in 1818.)

Wally loved to share his Christian faith summarized in these 25 words: “For God so loved the world that He gave His only begotten Son, that whoever believes in Him should not perish but have everlasting life.” John 3:16
In lieu of flowers, Wally’s and the family wishes are that memorials be made to St. Lorenz Lutheran Church Foundation, the Salvation Army, the Gideons, or the City of Frankenmuth Beautification Fund.

Bronner's will be closed Monday, April 7 from 9am-12:30pm in observance of Originator Wally Bronner's funeral.

HIIPAKKA IS ON TARGET FOR JOHNNY BURKE CHILDREN'S FOUNDATION Back to Top
February 5, 2008

Frankenmuth, Michigan - Local media celebrities were aiming at $1,014 in prize money for their favorite charities February 1 at Bronner's CHRISTmas Wonderland's Hot Shot Archery Contest.

Six broadcasters competed in the archery shoot:

-Larry Elliott with WJRT TV12 for the Frankenmuth International Aid Foundation,
-Amy Andrews with WNEM TV5 for Big Brothers/Big Sisters of Saginaw County,
-Jim Johnson with WGER for the St. Jude Children's Research Hospital,
-Karl Hiipakka with WHNN for the Johnny Burke Children's Foundation,
-Katie Crawford with WIOG for the Children's Miracle Network, and
-Barb Sheltraw with WKCQ for Holiday PRIDE in Saginaw.

Larry Elliott led all archers in the preliminary round with 200 points. He advanced to the final round along with Amy Andrews and Karl Hiipakka. Hiipakka edged Elliott in the final round, 75 points to 60 points, to win a check from Bronner's for $1,014 for the Johnny Burke Children's Foundation. In recognition of Elliott's outstanding preliminary round and strong finish, the Bronner family awarded the Frankenmuth International Aid Foundation a check for $500.

The Hot Shot Local Media Celebrity Archery Contest kicked off Bronner's Be My Valentine Sale. Guests receive 14 percent off most in-store purchases throughout the month of February. For more information, contact Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

PHOTO: (l to r) Amy Andrews, Karl Hiipakka, Jim Johnson, Larry Elliott, Barb Sheltraw and Katie Crawford
competed for their favorite charities in Bronner's Hot Shot Local Media Celebrity Archery Contest.

PHOTO: (l to r) Karl Hiipakka from WHNN finished in first place on behalf of the Johnny Burke Children's Foundation, and Larry Elliott
from WJRT TV12 finished in second place on behalf of the Frankenmuth International Aid Foundation.

MEDIA CELEBRITIES COMPETE TO BENEFIT CHARITY Back to Top
January 23, 2008

Frankenmuth, Michigan - Local media celebrities will be aiming at $1,014 for their favorite charity when they take a bow and arrows in hand on February 1 at Bronner's CHRISTmas Wonderland. The preliminary round of Bronner's Hot Shot Local Media Celebrity Archery Contest will be held at 10:30 a.m. at south checkout. Three entrants will advance to the final round at 11 a.m. The winner will earn a check from Bronner's for $1,014 for his favorite charity.

Ten broadcast and print media celebrities are competing in the archery shoot:

-Dave Leval with WEYI TV25 for the Food Bank of Eastern Michigan,
-Larry Elliott with WJRT TV12 for the Frankenmuth International Aid Foundation,
-Charlie Rood with WSGW for the Salvation Army of Saginaw County,
-Peter Brooks with 99.7 Family Life Radio for Youth Haven Ranch,
-Jim Johnson with WGER for the St. Jude Children's Research Hospital,
-Karl Hiipakka with WHNN for the Johnny Burke Children's Foundation
-Katie Crawford with WIOG for the Children's Miracle Network,
-Barb Sheltraw with WKCQ for Holiday PRIDE in Saginaw,
-Keith Allen with WFBE for the Children's Wish Fund of Genesee County, and
-Scott Wenzel with the Frankenmuth News for the American Cancer Society's Frankenmuth Relay for Life.

The public is invited to attend and cheer on their favorite media celebrities.

The event will kick off Bronner's Be My Valentine Sale. Guests will receive 14 percent off most in-store purchases of $14 or more February 1-29. For more information, contact Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

BRONNER'S GATHERING CELEBRATED AN ITALIAN CHRISTMAS Back to Top
January 22, 2008

Frankenmuth, Michigan - Bronner's CHRISTmas Wonderland held its 2007 staff gathering on Saturday, January 19, 2008, at Horzions Conference Center in Saginaw. Nearly 800 staff members and their guests attended, which was a record turnout.

Bronner's annual staff gatherings are observed in the traditions and customs of different nationalities around the world or regions/locations in the United States. The Bronner decorating team transformed the party site into an atmosphere characteristic of Italy.

The Horisons Center staff prepared a delicious buffet meal. Following dinner, guests enjoyed a program of prize drawings and anniversarian tributes followed by a dessert buffet and dancing.

The Bronner family honored staff members who attained five-year plateaus of dedicated service on the Bronner team with a remembrance gift and service pin. Anne Koehler and Connie Larsen were recognized for 35 years of service. Joanne Brewer, Kevin Maurer and Elaine Peters were honored for 30 years of service. Mike Ehrlinger, Sally Loesel and Sandra Schafsnitz were recognized for 25 years of service. Karen Graham, Ken Gugel, Debbie Hartung, Sue Kern, Bev Kukulski, Sandra Martin, Susan Mills and Debra Shimer were honored for 20 years of service.

Receiving honors for 15 years of service were Mary Brown, Debra Colosky, Nancy Craft, Marcia Keinath, Linda McInerney, Donna Schniers, Daniel Sebold and Pat Stein. In addition, 18 employees were recognized for 10 years of service, and 24 team members were honored for five years with Bronner's CHRISTmas Wonderland.

On behalf of the staff, anniversarians Sally Loesel and Anne Koehler presented the Bronner family with a staff donation in their honor of $3,373 to Camp Quality USA, a camp for children with cancer.

PHOTO: Irene and Wally Bronner (far left and far right) congratulate Connie Larsen (left center) and Anne Koehler (right center)
for 35 years of service to Bronner's CHRISTmas Wonderland.

PHOTO: (l to r) Joanne Brewer, Kevin Maurer and Elaine Peters were honored for 30 years of service to Bronner's.

PHOTO: (l to r) Sally Loesel, Mike Ehrlinger and Sandra Schafsnitz were honored for 25 years of service.

BRONNER'S HOSTS HOLIDAY SING-ALONGS Back to Top

December 20, 2007 Frankenmuth, Michigan - Join Wally and Irene Bronner for their annual Christmas carol sing-along on Saturday and Sunday, December 22 and 23. Wally will lead everyone in singing a variety of favorite Christmas carols while Irene will accompany on an old-fashioned pump organ. Everyone is welcome to attend this traditional celebration in Bronner's program center from 1:30 p.m. to 2 p.m.

On Monday, December 24, in the Silent Night Memorial Chapel, Wally Bronner and a guest guitarist will lead guests in singing "Silent Night." The public is welcome to attend this peaceful assembly from 3 p.m. to 3:15 p.m.

For more information, call (989) 652-9931.

IT'S GREEN - CHRISTMAS GREEN - FOR CNBC BUSINESS REPORTER Back to Top
December 14, 2007

Frankenmuth, Michigan - Mike Hegedus, CNBC special features reporter, was seeing green - Christmas green - on Wednesday, December 12, at Bronner's CHRISTmas Wonderland. Hegedus interviewed Bronner's president and CEO, Wayne Bronner, about business at the World's Largest Christmas Store®.

"We talked about everything from the origin of Bronner's, to why people come to Bronner's, to Bronner's sales to movie studios," Bronner said.

Hegedus covers national and international business stories for CNBC. The segment at Bronner's is scheduled to air on "Mike on America" during "Power Lunch" from

12 p.m. to 2 p.m. ET on Friday, December 21, on CNBC.

PHOTO: (l to r) CNBC's Mike Hegedus; Wayne Bronner; and CNBC cameraman, Jim Curtin,
pause during a shoot in the World's Largest Christmas Store®.

ARTISTS TO APPEAR AT BRONNER'S Back to Top
November 20, 2007

Frankenmuth, Michigan - Jackie Edwards, designer of clay dough ornaments, will be signing and personalizing her ornament purchases at Bronner's CHRISTmas Wonderland, on Saturday and Sunday, December 1 and 2. Edwards will be appearing on Saturday from 10 a.m. to noon and 1 p.m. to 5 p.m.

Linda Rick, renowned doll designer, and Richard Hay, Precious Moments Company president, will sign Precious Moments dolls sold Friday and Saturday, December 7 and 8. They will be appearing daily from 11 a.m. to 4 p.m.

Teresa Thibault, glass ornament artist, will be signing her Heart Gifts line of ornaments purchased at Bronner's on Friday, Saturday and Sunday, December 7, 8 and 9. The ornament line features inspirational to whimsical themes. Thibault will be signing Friday and Saturday from 10 a.m. to noon and 1 p.m. to 5 p.m.

For more information, contact Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

BLACK FRIDAY FUN AT BRONNER'S Back to Top
November 16, 2007

Frankenmuth, Michigan - Two special guests will join the Black Friday fun at Bronner's CHRISTmas Wonderland.

Santa will be greeting children at Bronner's beginning Friday, November 23, through Monday, December 24. His hours will be Monday through Saturday from 10 a.m. to 11:30 a.m., 1 p.m. to 4:15 p.m., and 5:45 p.m. to 7:30 p.m. On Sunday, Santa will be greeting children from noon to 6 p.m. For groups of 25 or more, please call (989) 652-9935, ext. 556. Because Santa is so busy on Christmas Eve, his visiting hours will end at 3 p.m. (Bronner's closes at 4 p.m. on Christmas Eve.)

Hummel master painter Ulrich Tendera will demonstrate his art and sign Hummel figurines purchased Friday, November 23, through Sunday, November 25. He will appear on Friday from 6 p.m. to 8 p.m., and on Saturday from 9:30 a.m. to 11:30 a.m., 12:30 p.m. to 2 p.m., 3:30 p.m. to 5 p.m. and 7 p.m. to 8 p.m. On Sunday he will appear from 12:30 p.m. to 6 p.m.

For more information, contact Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

EXTREME CHRISTMAS COMES TO BRONNER'S Back to Top
November 15, 2007

Frankenmuth, Michigan - When you think extreme Christmas, think Bronner's. Or so says Stephanie Dervan with Sharp Entertainment.

Dervan headed up a film crew that taped at Bronner's CHRISTmas Wonderland on Thursday, November 8, for The Travel Channel program, "Christmas to the Extreme." The program will air in December and include customer interviews; store shots; and an interview with Bronner's president and CEO, Wayne Bronner.

"Christmas to the Extreme" is currently scheduled to air Tuesday, December 18, at 10 p.m.; Wednesday, December 19, at 2 a.m.; Thursday, December 20, at noon; Friday, December 21, at 7 p.m.; Saturday, December 22, at 2 p.m.; and Sunday, December 23, at 10 a.m. For more information, visit www.travel.discovery.com or www.bronners.com.

PHOTO: Sharp Entertainment filmed at Bronner's recently for The Travel Channel program, "Christmas to the Extreme."
(l to r): David Baker, sound; Wayne Bronner; Peter Fackler, camera; Lori Libka, Bronner's; Stephanie Dervan, producer.

NO BAH HUMBUG HERE Back to Top
November 7, 2007

Frankenmuth, Michigan - Somebody has to do it. Craig Fick, commercial salesman for Bronner's CHRISTmas Wonderland, is happy to have the job. Fick has supplied 35 movie sets with décor since 1996.

Two of the movies will open soon in theaters. "Fred Claus," starring Vince Vaughn and Paul Giamatti, will be released November 9. "I Am Legend," starring Will Smith, will be out December 14.

In "Fred Claus," the bitter, older brother of Nicholas Claus/Santa Claus is forced to move to the North Pole. Will he ruin Christmas?

"I sold a Santa chair and building front décor to the studio for "Fred Claus," Fick said.

In "I Am Legend," a brilliant scientist is the last human survivor of a viral plague. While fighting mutant victims of the plague, he tries to find a way to reverse the effects of the virus using his own immune blood.

"I don't believe any scenes in 'I Am Legend" take place at Christmas," said Fick. "We did, however, sell the studio many lights."

Fick is currently working with three films that should be released in 2008. "The Time Traveler's Wife" stars Eric Bana and Michelle Nolden. The romantic drama tells the story of a Chicago librarian with a gene that causes him to involuntarily time travel and the complications it creates for his marriage.

"I sold them skylines, a building-front halo star, and several ivy ornament sprays," Fick said.

"The Lovely Bones," starring Mark Wahlberg, Rachel Weisz and Susan Sarandon, is about a 14-year-old girl from suburban Pennsylvania who is brutally raped and murdered by her neighbor. She tells the story from heaven, showing the lives of the people around her and how they have changed, all the while attempting to get someone to find her lost body.

"They have ordered 8-foot flame candle pole mounts, pole wraps, a dozen 40-foot skylines, wreaths and bows," said Fick. "They're also looking at a 20-foot tree and other décor for a scene to be shot on the inside of a shopping center."

"The four Christmases," starring Vince Vaughn and Reese Witherspoon, is about a couple struggling to visit all four of their divorced parents on Christmas Day. Fick is just beginning work with the studio.

MICHIGAN AUTHOR TO SIGN AT BRONNER'S Back to Top
November 6, 2007

Frankenmuth, Michigan - Mid-Michigan author Brenda Roggenbuck will be signing purchases of her children's book, "Bronner: A Reindeer Story," at Bronner's CHRISTmas Wonderland. She will appear November 16 through 18 and November 30 through December 2. Her signing times will be Friday and Saturday from 10 a.m. to noon and 1 p.m. to 4 p.m., and Sunday from 12:30 p.m. to 4 p.m.

Marco Fontanini of the House of Fontanini, makers of exquisite Nativity figurines for four generations, will greet collectors and sign purchases at Bronner's on Saturday and Sunday, November 17 and 18, from noon to 4 p.m. daily. Collctors may bring two pieces from their personal collection to be signed along with all items purchased at the event.

The 2007 event figurine, "Felix," will be available for $19.50. Each "Felix" is packaged with a story card that shares a fictional account of his role at the time of Christ's birth. In addition, a table wih scrolls is boxed with the figurine as a special gift-with-purchase for collectors purchasing the event piece.

The 2007 personal appearance figure, "Ariel," will be available for $29.50. "Ariel" is the figure of a young woman at the well who so wished to have a child. Her wish was finally granted by an old wonam wh identified herself as her "tikvah," which means hope.

For more information, contact Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

FALL INTO HOLIDAY FUN AT BRONNER'S Back to Top
October 29, 2007

Frankenmuth, Michigan - Looking for something fun and educational to usher in the holidays? Meet Connie Larsen, ornament artist for Bronner's CHRISTmas Wonderland. Connie will be personalizing and signing her ornament designs purchased at Bronner's on November 8, 9, 15, 16, 29 and 30 near west entrance. She will also be signing purchases of Bronner's book, "Ornament Legends, Symbols & Traditions," which she illustrated.

Mohamed and Linda, owners of Egyptian Glass, will sign Egyptian Glass perfume bottles, ornaments and other decorative pieces purchased at Bronner's on Friday and Sunday, November 9 and 11. They will sign Friday from 10 a.m. to noon and 1 p.m. to 5 p.m., and on Sunday from 1 p.m. to 4 p.m.

Kids of all ages will enjoy the presentation, "St. Nicholas: from Saint to Santa," in Bronner's program center on Saturday and Sunday, November 10 and 11. The half-hour performance by St. Nick at 2 p.m. and 3 p.m. daily involves audience participation. There is no charge to attend.

For more information, contact Bronner's customer service department at (989) 652-9931 or customerservice@bronner.com.

ARTISTS TO APPEAR AT BRONNER'S Back to Top
October 23, 2007

Frankenmuth, Michigan - With Christmas just around the corner, Bronner's CHRISTmas Wonderland is celebrating with special guests and events.

Pam Chatley, the ever-popular Sock Head ornament artist, makes a return visit to Bronner's on Saturday and Sunday, November 3 and 4. She will sign and personalize her ornaments purchased at Bronner's on November 3 from 10 a.m. to noon and 1 p.m. to 5 p.m., and on November 4 from noon to 5 p.m.

Ornament artist Margaret Cobane will sign her blown-glass ornament purchases on Saturday and Sunday, November 3 and 4. She will sign her ornaments purchased at Bronner's on November 3 from 10 a.m. to noon and 1 p.m. to 5 p.m., and on November 4 from noon to 5 p.m.

André Gabricht, founder and artistic director of G. DeBrekht Artistic Studios, will be at Bronner's on Saturday, November 3. He will sign purchases of the company's fine Russian folk art creations from 10 a.m. to noon and 1 p.m. to 5 p.m.

Born and educated in Russia, Gabricht, his wife Vicky and two young daughters came to the United States in 1990. Gabricht became a pioneer in the introduction of hand-carved, hand-painted Russian art to the United States. The art and history of Russia and the influence of Eastern Europe are preserved in every G. DeBrekht work of art.

For more information about any of these artist events, contact Bronner's customer service department at (989) 652-9931 or customerservice@bronner.com.

ORNAMENT GLASSBLOWER AND PAINTER RETURN TO BRONNER'S Back to Top
October 1, 2007

Frankenmuth, Michigan - . Thomas and Marlene Horn, artisan husband and wife team, will demonstrate their ornament-making talents at Bronner's CHRISTmas Wonderland from October 12-21. Thomas, a skilled glassblower, and Marlene, a talented painter, represent the Krebs Ornament Factory in Lauscha, Germany.
The Horns will sign any Krebs ornaments purchased at Bronner's during their visit. They will demonstrate and sign Monday through Saturday from 9:30 a.m. to 11:30 a.m., 12:30 p.m. to 2 p.m., 3:30 p.m. to 5 p.m., and 7 p.m. to 8 p.m. On Sundays the Horns will be available from 12:30 p.m. to 6 p.m.
Bronner's will also host a Charming Tails Character Event on Saturday, October 13, from 10 a.m. to noon in the Santa room near the south entrance. The event will be hosted by Charming Tails representative Wanda Dierolf. Games and a prize drawing will be held. The Bobblehead figurines Maxine and Mackenzie will be available for $20 each.
For more information, contact Bronner's customer service department at (989) 652-9931 or click here to email customer service.

DEPARTMENT 56 OPEN HOUSE DOUBLES THE FUN Back to Top
September 25, 2007

Frankenmuth, Michigan & Bronner's CHRISTmas Wonderland will hold its annual Department 56 Open House on Friday and Saturday, October 5 and 6. The event will offer double the fun this year with two artist appearances.
Village accessory designer Cynthia Markle will greet guests and sign Department 56 purchases made at Bronner's on Friday from 6 p.m. to 8 p.m. and on Saturday from 10 a.m. to noon and 1 p.m. to 3 p.m. Department 56 representative Dawn Campbell will be available to answer Department 56 product questions. Guests can enjoy gifts with Department 56 village purchase and enter a drawing for a chance to win retired Department 56 pieces.
Ann Dezendorf, Possible Dreams designer, will greet guests and sign Possible Dreams Santa purchases during the event. She will be signing on Friday from 6 p.m. to 8 p.m. and on Saturday from 10 a.m. to noon and 1 p.m. to 3 p.m. A drawing will be held for a Possible Dreams Santa.
For more information, call Bronner's customer service at (989) 652-9931.

HUMMEL CONNECTION BRINGS GERMAN GUESTS TO BRONNER'S Back to Top
September 14, 2007

Frankenmuth, Michigan - Sister Maria Anya Popp, Sister Claudia Maria Muhlherr and Hans Peter Stauber of the Siessen Convent in Salgau, Germany, visited Bronner's CHRISTmas Wonderland on September 11, 2007. They are responsible for the preservation and licensing of the original art of Sister Maria Innocentia Hummel. Her art has been transformed into the porcelain Hummel figurines produced by the Goebel Porcelain Factory in Roedental, Germany.

Martha Curren, president of Goebel USA, brought the three guests to visit Bronner's, which sells Hummel figurines and displays a collection of over 1,000 Hummel pieces in its program center. The group came to Frankenmuth from Minneapolis, where they had joined a convention of 800 Hummel collectors. They departed Frankenmuth late in the day for New York.

PHOTO: (l to r) Sister Maria Anya Popp, Hans Peter Stauber and Sister Claudia Maria Muhlherr view the
Bronner family's personal Hummel collection on display in the program center of Bronner's CHRISTmas Wonderland.

ARTIST'S BRUSH STROKES WILL TICKLE COLLECTOR'S FANCY Back to Top
July 30, 2007

Frankenmuth, Michigan - Master painter Ulrich Tendera will demonstrate Hummel figurine painting daily at Bronner's CHRISTmas Wonderland from August 10-12. He will also sign any Hummels purchased at Bronner's during the event. He will appear Friday and Saturday from 9:30-11:30 a.m., 12:30-2 p.m., 3:30-5p.m., and 7-8 p.m. On Sunday he will appear from 12:30-6 p.m.

Tendera began his distinguished career with W. Goebel Porzellanfabrik in Rödental, Germany, in the painting department at the age of 17. He worked in various departments where he learned the skill and expertise involved in the decoration of M.I. Hummel figurines. In 1980, he was entrusted with the position of head of quality control for the white ware department, a supervisory position he maintains today.

For more information, contact Bronner's customer service department at (989) 652-9931 or click here to email customer service.

WALLY OR SANTA? YOU DECIDE Back to Top
July 26, 2007

Frankenmuth, Michigan & Possible Dreams® Clothtique® by Department 56® has introduced a Wally Bronner Santa figure. The originator of Bronner's CHRISTmas Wonderland is realistically depicted, dressed in authentic German lederhosen and wearing a tie modeled after his favorite ties made by wife Irene. The 12-inch figure comes with a removable beard that allows one to change it from Santa to Wally at a moment's notice.

The Wally Bronner Santa is available exclusively at Bronner's and retails for $40. For more information, contact Bronner's customer service at (989) 652-9931 or click here to email customer service.

DOLL DESIGNER TO APPEAR AT BRONNER'S CHRISTMAS WONDERLAND Back to Top
July 23, 2007

Frankenmuth, Michigan & Bronner's CHRISTmas Wonderland is getting all dolled up for the appearance of Linda Rick and Richard Hay on Friday and Saturday, August 3 and 4, 2007. Rick is a renowned doll designer and Hay is the president of Precious Moments Company. They will be signing Precious Moments Doll purchases at Bronner's from 11 a.m. to 4 p.m. daily.

A new pair of Precious Moments dolls, exclusive to Bronner's, will be available during the signing. The dolls, named Hansel and Gretel, feature soft green Bavarian outfits with lace and button accents. The pair retails for $45. For more information, contact Bronner's customer service at (989) 652-9931 or click here to email customer service.

Bronner's CHRISTmas Wonderland is the world's largest Christmas store, offering over 50,000 trims and gifts from its Frankenmuth store, catalog, and online store at www.bronners.com. Bronner's employs over 250 people year-round & about 600 people in the busy fourth quarter.

JOY 361 FRANKENMUTH’S FINEST CACHE Back to Top
May 22, 2007
Frankenmuth, Michigan - Bronner’s joined the world of geocaching (gee-oh-cashing) on Tuesday, May 15, with the placement of a cache on the Bronner property. Geocaching is an entertaining adventure game for GPS (Global Positioning System) users. A GPS unit is an electronic device that can determine a location within roughly six to 20 feet using coordinates given typically in terms of latitude and longitude. Geocachers use the GPS unit to navigate from one location to another in search of a cache (a type of treasure in a weatherproof container).
People set up caches worldwide and register the locations of these caches on the Internet. A cache generally holds a log, various rewards, and often a “travel bug” that is trying to reach a particular destination with the help of cachers. (Travel bugs are items that are tagged so its movement can be tracked.)When a geocacher takes an item from a cache, he is asked to replace it with something else of value. Before it was initially discovered, Bronner’s cache held a $5 Bronner’s gift certificate, travel bug on a silver bell, stickers, small toys, etc.
Thank you to Wendy Taylor (customer service) and her husband Wayne for setting up Joy 361 Frankenmuth’s Finest Cache for Bronner’s. (The Taylors, experienced geocachers, are members of the Cass River Cachers.) For more information on geocaching, visit www.geocaching.com.

WALLY BRONNER MARKS MILESTONE BIRTHDAY Back to Top
February 23, 2007

Public Invited to March 9 Celebration at Bronner's CHRISTmas Wonderland

Frankenmuth, Michigan - Wally Bronner invites the public to join him for complimentary cookies and beverages in Season's Eatings snack area on Friday, March 9, between 10 a.m. and 8 p.m. The invitation comes in celebration of Bronner's 80th birthday.

Guests who make a tax-deductible contribution of $80 or more to the Frankenmuth City Beautification Committee on March 9 may select a free copy of one of Bronner's books: "Sharing JOY 365: Autobiography of Wally Bronner," or "Picturesque Story of Bronner's CHRISTmas Wonderland." (Contributions may be brought to Bronner's Season's Eatings snack area or to a checkout cashier.)

"It's a great idea and a great contribution to Frankenmuth beautification," said Frankenmuth City Manager Charles Graham of Bronner's offer. "Wally's 80th birthday is a significant milestone in his life, and I'm glad he's still able to be as involved as he always has been with the beautification committee. He's a driving force."

Bronner is a charter member of the Frankenmuth City Beautification Committee (organized 1955), whose goal is to keep the city looking like a park. With the cooperation of area businesses and organizations, the Frankenmuth City Beautification Committee is responsible for providing thousands of flowers, flowering baskets, banners, flags, and Christmas lights and displays throughout the city. Arbor Day tree planting is also an annual project for the committee.

Guests making a purchase of $80 or more at Bronner's on March 9 may also select a free copy of one of the books for signing and personalization. During Bronner's Luck 'O the Irish Sale from March 2 through 18, guests will receive 17% off in-stock, in-store purchases of $17 or more.

For more information, contact Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

BRONNER'S GATHERING STARS A HOLLYWOOD CHRISTMAS Back to Top
January 23, 2007

Bronner's CHRISTmas Wonderland held its 2006 staff gathering on Saturday, January 20, 2007, at Horizons Conference Center in Saginaw. About 700 staff members and their guests attended, which was a record turnout.

Bronner's annual staff gatherings are observed in the traditions and customs of different nationalities around the world or regions/locations in the United States. The Bronner decorating team transformed the party site into an atmosphere characteristic of Hollywood.

The Horizons Center staff prepared a delicious buffet meal. Following dinner, guests enjoyed a program of prize drawings and anniversarian tributes followed by a dessert buffet and dancing to the band CEYX.

The Bronner family honored staff members who attained five-year plateaus of dedicated service on the Bronner team with a remembrance gift and service pin. Mike Laux and Janet Savage were recognized for 40 years of service. Linda Turner was honored for 35 years of service. Pat Hecht and Carol Myers were recognized for 25 years of service. Gail Berndt, Pat Colton, Alice Hall, Tammy Hall, Chris Miller and Sarah Schlegel were honored for 20 years of service.

Receiving honors for 15 years of service were Loretta Bronner, Gladys Custer, Charlotte Hakes, Chad Harry and Georgia Rupprecht. In addition, 14 employees were recognized for 10 years of service, and 37 team members were honored for five years with Bronner's CHRISTmas Wonderland.

On behalf of the staff, Sarah Schlegel, 20-year anniversarian, presented the Bronner family with a staff donation of $3,022 to the American Cancer Society in their honor.

HOT TRENDS HEAT UP HOLIDAY ANTICIPATION Back to Top

The world's largest Christmas store is feverishly stocking its shelves with hot holiday product for Christmas 2006. Buyers for Bronner's CHRISTmas Wonderland hope their holiday picks will fly just as quickly off the shelves and into decorators' homes this holiday season.

Penguins, dance, and more-personalization-than-ever are trends that Bronner's buyers expect to be popular.
"Penguin ornaments and trims should be very strong sellers this year, perhaps due to the release of 'March of the Penguins'," said Anne Koehler, Bronner's salesroom merchandise manager. "Dance ornaments and trims also look to be very popular," Koehler said, "probably due to ABC's success with "Dancing with the Stars."

Personalized ornaments will continue to ride the wave that first broke a few years ago. New inflatables offered by Bronner's will include a lighthouse, fishing Santa in a boat, beach Santa with palm trees, and new snow globes (some animated).

"Almost all trees will be prelit and more realistic than ever," according to Sandra Schafsnitz, Bronner's assistant salesroom merchandise manager.

2006 will even bring Christmas-themed magnetic car art (decorations for cars). Collectibles magnate Department 56 is offering some new village pieces with LED/battery lighting that eliminates cords. Glitter lamps (glitter instead of lava in the lamp) will be available in Christmas shapes (tree, snowman, Santa).Trendy colors for 2006 include chocolates, pinks, teal, lime green, oranges, and coppers.

Bronner's CHRISTmas Wonderland is the world's largest Christmas store, offering over 50,000 trims and gifts from its Frankenmuth store, catalog, and online store at www.bronners.com. Bronner's employs over 250 people year-round - over 500 people in the busy fourth quarter.

LARRY JOE CAMPBELL VISITS BRONNER'S CHRISTMAS WONDERLAND Back to Top
July 24, 2006

Actor Larry Joe Campbell visited Bronner's CHRISTmas Wonderland in Frankenmuth on Monday, July 17. Campbell, who currently plays Andy on the ABC sitcom, "According to Jim," was born in Cadillac , Michigan. He received his bachelors degree in theater from Central Michigan University and a masters degree in theater from Wayne State University.

The entire Campbell family - including Larry, his wife Peggy and five children - visited Bronner's. They were on vacation in the area.

Bronner's CHRISTmas Wonderland is the world's largest Christmas store, offering over 50,000 trims and gifts from its Frankenmuth store, catalog, and on-line store at www.bronners.com. Bronner's employes over 250 people year-round - over 500 people in the busy fourth quarter.

REMEMBER FOREVER WITH COMMEMORATIVE GIFT Back to Top
July 17, 2006

Your event has been everything you planned it to be and more. Help your attendees remember it forever with a striking commemorative gift.

Look for a quality gift that will be used often and bears a name or message that will create high recall of the event. It is important that the commemorative gift is cost-effective and keeps you within your budget.

Work with a distributor who will closely match your gift to your event and attendees. Professional interest and quality service are a must.

Bronner's CHRISTmas Wonderland in Frankenmuth, Michigan, has been providing meeting and event planners and organizations with custom ornaments for over 30 years. Austrian glass ornament artisans produced Bronner's first custom ornament of the Valparaiso Chapel, commissioned by the Ladies Guild of Valparaiso University in Valparaiso, Indiana, in 1975.

Acrylic, glass and metal ornaments are available in various shapes and sizes. Logos, drawings, photographs or other work can be printed, engraved or laser-etched onto ornaments. Custom-penned, Bronner-exclusive ornaments are also available.

For more information, visit Bronner's custom ornament pages at www.bronners.com or contact Dodi Krueger at (989) 652-9935, ext. 446 or dkrueger@bronner.com.

NEIL PATRICK HARRIS VISITS BRONNER'S CHRISTMAS WONDERLAND Back to Top
July 10, 2006

Actor Neil Patrick Harris visited Bronner's CHRISTmas Wonderland in Frankenmuth on Friday evening, July 7, 2006. Harris, who currently plays Barney Stinson on the CBS sitcom, "How I Met Your Mother," established his acting career in the late '80s as "Doogie Howser, M.D."

Harris purchased several items from Bronner's and had them shipped to his home. Monica Guerra, customer service supervisor, reported that, "He was very friendly and said that his house would be the best decorated on the block."

Harris was coming from the Cherry Festival in Traverse City and had also visited Mackinac Island. A traveling companion suggested they stop at Bronner's. After shopping at Bronner's and signing some autographs, Harris joined family and friends for dinner at Sullivan's Black Forest Restaurant in Frankenmuth.

Bronner's CHRISTmas Wonderland is the world's largest Christmas store, offering over 50,000 trims and gifts from its Frankenmuth store, catalog, and on-line store at www.bronners.com. Bronner's employs over 250 people year-round - over 500 people in the busy fourth quarter.

NEW BRONNER'S EXCLUSIVES FOR 2006 Back to Top
June 16, 2006

Frankenmuth, Michigan - Bronner's CHRISTmas Wonderland is offering a number of new, exclusive ornaments for 2006. Businesses may call Bronner's resale ornament department at 1-877-TRIM-A-TREE or visit www.bronnerswholesale.com for more information.

Personalization and pets continue to be popular themes. Bronner's brings the two together in dog and cat dish ornaments. The 3-inch glass ornaments can be personalized with your dog's or cat's name. The ornaments (dog - #1115079 and cat - #1115080) retail for $8.99 each.

It's travel time with Bronner's fifth wheel RV (#1115074) and RV travel trailer (#1115407) glass ornaments. Each ornament measures 2 ¾ inches high and 4 ¾ inches long and retails for $9.99.

Celebrate the great outdoors with Bronner's new, glass moose ornament. This big fella (#1115582) measures 4 inches by 4 inches and retails for $10.99.

Bronner's annual form ornament, produced in Poland, features a warm and welcoming fireplace setting for 2006. The glass ornament (#1114974) measures 4 inches high by 5 inches long and retails for $19.99.

Three inspirational ornaments, produced in Hungary, are being added to Bronner's line in 2006. Each 3 ¼ - inch round glass ornament retails for $6.99. The three themes include "The Lord's Prayer" (#1115786), "God Is Our Refuge and Strength" (#1115784), and "Exercise Daily, Walk with the Lord" (#1115781).

Bronner's CHRISTmas Wonderland, located in Frankenmuth, Michigan, is the world's largest Christmas store, with over 50,000 trims and gifts. Over 2000 items are available for purchase at www.bronners.com. Bronner's commercial department also supplies cities, parks, shopping centers, malls, churches, and movie production companies with seasonal decorations.

CLICK OF THE CAMERA WINS WOMAN $100 GIFT CERTIFICATE Back to Top
March 15, 2006

Joyce Ziemba of Streetsboro, Ohio, is the winner of Bronner's CHRISTmas Wonderland's 2005 Landmark Photo Contest. The winning photo features Donna and Joyce Ziemba holding Bronner's bags in front of the tall ship Constellation, docked in Baltimore, Maryland. Joyce received a $100 Bronner's gift certificate for her winning entry.

Entries must capture a person enjoying a visit to a famous landmark while holding a Bronner's bag or brochure. One annual winner is randomly drawn from all entries. Rules and an entry form for the annual photo contest are available at www.bronners.com.

Bronner's CHRISTmas Wonderland, located in Frankenmuth, is the world's largest Christmas store, with over 50,000 trims and gifts. Over 2000 items are available for purchase at www.bronners.com. Bronner's commercial department also supplies cities, parks, shopping centers, malls, churches, and movie production companies with seasonal decorations.

NEW WHOLESALE WEB SITE OFFERS CONVENIENCE FOR CHRISTMAS Back to Top
February 27, 2006

Resellers can now conveniently order Christmas product through Bronner's CHRISTmas Wonderland's new wholesale web site at www.bronnerswholesale.com. For many years, Bronner's wholesale department has sold products in quantity to retail stores, catalog houses, and museum and hospital gift shops across the country through Bronner's print wholesale catalog and in-store visits.

"Our wholesale web site offers real convenience to our established customers and should bring some new customers our way, too," said Dodi Krueger.

Bronner's new site, www.bronnerswholesale.com, currently makes about 3,000 Christmas products, primarily ornaments, available to resellers. Many of the ornaments are exclusive to Bronner's. Each reseller must be authorized through Bronner's wholesale department and be given a password to be able to use the site. For more information, contact Dodi Krueger at (989) 652-9935, ext. 446 or dkrueger@bronner.com.

BRONNER'S GATHERING CELEBRATES CHRISTMAS JOY FROM THE ORIENT Back to Top
January 23, 2006

Bronner's CHRISTmas Wonderland held its 2005 staff gathering on Saturday, January 21, 2005, at Horizons Conference Center in Saginaw. About 600 staff members and their guests attended.

Bronner's annual staff gatherings are observed in the traditions and customs of different nationalities around the world or regions of the United States. The Bronner decorating team transformed the party site into an atmosphere characteristic of the Orient.

The Horizons Center staff prepared a delicious buffet meal featuring Oriental cuisine. DJ Bill Howard provided dinner music. Following dinner, the guests enjoyed a program of caroling and anniversarian tributes. DJ Bill Howard provided dance music.

The Bronner family honored staff members who attained five-year plateaus of dedicated service on the Bronner team with a remembrance gift and service pin. Linda Barrera was recognized for 30 years of service. She spoke about growth and change at Bronner's over the years and the many related people, events, and situations for which she is thankful. Lynn Harry and Kathleen Holzhei were honored for 25 years of service. Karen Schorge, Nola Thornton, Carol Schnell, Scott Miller, Kay Veitengruber, Ruth Wolverton, Wahnita Schiefer, Julie Reinbold, Helen Klammer, and Jim Bierschbach were honored for 20 years of service.

Receiving honors for 15 years of service were Barb Konieczka, June Wascher, Ron Knoll, Ed Rupprecht, Alice Stephen, Sandra Woodke, Nancy Rummel, and Renee Lacewell. In addition, 15 employees were recognized for 10 years of service, and 50 team members were honored for five years with Bronner's CHRISTmas Wonderland.

On behalf of the staff, Lynn Harry and Kathleen Holzhei (25-year anniversarians) presented the Bronner family with a donation of $2,888 to the American Red Cross Disaster Fund for Hurricane Katrina relief in honor of the Bronner family.

OPERATION MARRY ME Back to Top
December 15, 2005

It looked like a scene from a movie. And that's just the way Brandon Rike from Ohio wanted it to be.

His November 18 proposal at Bronner's CHRISTmas Wonderland to long-time girlfriend Lindsey went off without a hitch. Operation Marry Me was a success.

Rike coordinated all the details with Bronner's assistant supervisor, Connie Daenzer. There were the musicians to place in the perfect spot in the tree section; a little privacy for the proposal, the hugs and kisses (she said yes!), and the dance. Tears flowed freely.

Bronner's gifted the couple with a laser ornament featuring their photo.

BOOK TELLS BRONNER STORY Back to Top
Released During Bronner's 60th Year November 29, 2005

The "Picturesque Story of Bronner's CHRISTmas Wonderland" is now available at Bronner's Frankenmuth store and online at www.bronners.com. The 254-page, softcover book, which includes over 550 photos, chronicles the story of the World's Largest Christmas Store.

Wally Bronner relates the story of the business from its early days in 1945 as a hobby in his parents' basement. Today's complex is the size of 5.5 football fields and offers over 50,000 gifts and trims. Wally Bronner will be signing purchases of the book, which sells for $18.95, on Saturday and Sunday, December 3 and 4 from 1 p.m. to 4 p.m.

For more information or to order a copy, contact Bronner's customer service department at (989) 652-9931 or customerservice@bronner.com.

'TIS THE SEASON FOR SPECIAL EVENTS AT BRONNER'S Back to Top

Frankenmuth, Michigan - Byers' Choice collectors have the opportunity to purchase two, special-event caroler figurines at Bronner's CHRISTmas Wonderland on Saturday, December 3, from 1 p.m. to 5 p.m. Guests who purchase both "Emily's Mother" and "Emily" will receive a f ree "Emily's Puppy" (retail value $17) while supplies last.

Ornament artist Teresa Thibault will be signing her Heart Gifts line of ornaments purchased at Bronner's on Friday, Saturday, and Sunday, December 9, 10, and 11. The ornament line features inspirational to whimsical themes. Thibault will be signing Friday and Saturday from 10 a.m. to noon and 1 p.m. to 5 p.m., and on Sunday from noon to 5 p.m.

For more information, contact Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

BRONNER'S STOCKING IS FULL OF HOLIDAY EVENTS Back to Top
November 14, 2005

Bronner's CHRISTmas Wonderland brings a mix of events to your holiday calendar.

Santa will be greeting children at Bronner's from Friday, November 25, through Saturday, December 24. His hours will be Monday through Saturday from 10 a.m. to 11:30 a.m., 1 p.m. to 4:15 p.m., and 6:15 p.m. to 8 p.m. On Sunday, Santa will be greeting children from 1 p.m. to 6 p.m. For groups of 25 or more, please call (989) 652-9935, ext. 556. Because Santa is so busy on Christmas Eve, his visiting hours will end at 3 p.m. (Bronner's closes at 4 p.m. on Christmas Eve.)

On December 2, Bronner's ornament artist Connie Larsen will greet guests from 10:30 a.m. to noon and 1 p.m. to 2:30 p.m. She will sign purchases from her ornament lines as well as the book, "Ornament Legends, Symbols, and Traditions," which she illustrated.

Meet originator Wally Bronner on December 3 and 4. Wally will greet guests, sign autographs, and pose for photos from 1 p.m. to 4 p.m.

Heart Gifts ornament artist Teresa Thibault will be at Bronner's on Friday, December 9, through Sunday, December 11. She will sign and personalize her ornaments purchased at Bronner's from 10 a.m. to noon and 1 p.m. to 5 p.m. on Friday and Saturday, and from noon to 5 p.m. on Sunday.

For more information, contact Bronner's customer service department at (989) 652-9931 or customerservice@bronner.com..

GUESTS GALORE AT BRONNER'S CHRISTMAS WONDERLAND Back to Top
November 8, 2005

Emanuele Fontanini will appear at Bronner's CHRISTmas Wonderland on Friday and Saturday, November 18 and 19. Great-grandson and namesake of the Fontanini Heirloom Nativities founder, Emanuele will sign Fontanini Nativity purchases from 4 p.m. to 7 p.m. on November 18 and from 1 p.m. to 4 p.m. on November 19. He will also sign two pieces from guests' personal collections in addition to all items purchased at the event.

Rick Hay, CEO of the Precious Moments Doll Company, and Linda Rick, doll designer, will be at Bronner's on Saturday, November 19, from 11 a.m. to 4 p.m. and Sunday, November 20, from noon to 5 p.m. They will greet guests, pose for photos, and sign Precious Moments doll purchases at Bronner's during the event. Max and Mitzi, a boy and girl doll set exclusive to Bronner's, will be available during the event. The Precious Moments figurine, "You Were Made for Me," will also be available at Bronner's on Saturday, November 19.

Christina Goihl, M.I. Hummel master painter, will be appearing at Bronner's CHRISTmas Wonderland November 20 through December 2. Goihl will be greeting collectors, demonstrating her painting skills, and signing Hummel figurines purchased during the event. She will be appearing Monday through Saturday from 9:30 a.m. to 11:30 a.m., 12:30 p.m. to 2 p.m., 3:30 p.m. to 5 p.m., and 7 p.m. to 8 p.m. On Sunday, Goihl will be available from 12:30 p.m. to 6 p.m.

For more information, contact Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

BRONNER'S SETS STAGE TO BENEFIT SALVATION ARMY AND RED CROSS Back to Top
October 31, 2005

The area's needy are not being forgotten this holiday season. Bronner's CHRISTmas Wonderland is hosting a silent auction through November 20 with proceeds to benefit the Salvation Army and American Red Cross of Saginaw County.

The collectible Precious Moments® figurine, "The World Is a Stage Featuring Precious Moments," will be up for bids. The edition, produced by Enesco for QVC in 2003 and limited to 1000 pieces, plays "The Entertainer" and originally sold for $150. (It has been seen on EBay for $800.)

One piece will be available for the benefit of each charity. Interested individuals may bid through November 20 at Bronner's. For more information, contact Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

BRONNER'S STAFF STIRS THINGS UP WITH NEW COOKBOOK Back to Top
September 12, 2005

The staff of Bronner's CHRISTmas Wonderland is stirring things up with the publication of their new cookbook, "Bronner's Flavorful Favorites." Over 180 staff members contributed just over 400 year-round recipes to the three-ring, hardcover cookbook. "Bronner's Flavorful Favorites" offers a wide variety of recipes: everything from appetizers and beverages to soups and salads to main dishes to desserts and more.

"Bronner's Flavorful Favorites" is available in-store and on-line at www.bronners.com for $13.99. Or order by phone from Bronner's customer service by calling (989) 652-9931.

In celebration of the cookbook's debut, WSGW's Art Lewis and Sue Smith will be airing "Listen to the Mrs." and other programming from Bronner's Season's Eatings snack area from 9 a.m. to noon on Saturday, September 24. Guests may meet Art and Sue, taste-test select recipes from the cookbook while supplies last, and register to win a large gift box filled with cooking and food ornaments. Everyone is invited to bring nonperishable food items for Saginaw's East Side Soup Kitchen. Bronner's will donate $ .50 to Hurricane Katrina Relief for each nonperishable food item donated to the soup kitchen during the event.

For more information, call Bronner's customer service at (989) 652-9931 or customerservice@bronner.com.

THE SECRET IS OUT AT BRONNER'S CHRISTMAS WONDERLAND Back to Top

R.W. Fürst & Sons will launch Klaus Reinhardt's Secret Christmas Ornaments™ exclusively at Bronner's CHRISTmas Wonderland® in July 2005. "The Secret Christmas" storybook tells the true, mysterious story behind this new line of exquisitely painted, molded tin Christmas ornaments. Hidden away for over 50 years, these unusual ornaments were discovered in Germany just a few years ago.

R.W. Fürst & Sons, a San Francisco company specializing in Old World toys, has faithfully reproduced the tin ornaments created by young Klaus Reinhardt over 65 years ago in Lauscha, Germany, the birthplace of hand-blown glass Christmas ornaments. As a boy, Klaus accidentally broke his family's favorite glass ornaments every Christmas. His bad luck with glass led him to become an accomplished tinsmith who created beautiful ornaments from tin. Fearing ridicule, Klaus hid the ornaments. Fifty years later, his original ornaments were discovered at a German flea market. Author Charles Drummond has captured Klaus' story in a 32-page, cloth-bound book that includes 15, full-page color illustrations by artist Daniel Gill.

R.W. Fürst & Sons Old World Toys duplicates each of the features Klaus designed into his ornaments. Each ornament uses the same small tabs and folded edges used in the original ornaments. Each one is assembled by hand.

Beautifully packaged, each ornament comes with its own story card. The collection includes St. Nicholas, the Christmas star, angel, pickle, nutcracker soldier, and bell ornaments. A storybook and pickle ornament set is available as well as the complete discovery set.

Drum mond wil l be at Bronner's on Friday and Saturday, August 19 and 20, to answer questions about the collection, and sign book and ornament purchases. For more information, call or e-mail Cindy Baxter at (989) 652-9935, ext. 464, or at cbaxter@bronner.com.

BRONNER'S SAYS "I DO" TO EXTREME MAKEOVER: WEDDING EDITION Back to Top

Bronner's CHRISTmas Wonderland recently said "I do" to a request from ABC's "Extreme Makeover: Wedding Edition" when the show asked Bronner's to provide ornaments for their program scheduled to air on May 9, 2005. "Extreme Makeover: Wedding Edition" plans, hosts, and pays for the dream wedding of a committed couple who has overcome great challenges.

"It's exciting to be a small part of this extreme wedding makeover, and it'll be fun to watch the show and see this very special couple find out about their dream wedding surprises," said Carla Spletzer, vice president of Bronner's.

BRONNER'S TANNENBAUM SHOP COMES TO LIFE AS DEPARTMENT 56 EXCLUSIVE Back to Top

The world's largest Christmas store is bringing one of its three original buildings back to life as a Department 56 exclusive. The Tannenbaum Shop, the second of Bronner's three original buildings in downtown Frankenmuth, opened in 1966 and featured ornaments, trees, and lights. It joined the first permanent building constructed in 1954 by Herman Bronner, originator Wally Bronner's father. A third building, Bronner's Bavarian Corner, opened in 1971. Bronner's CHRISTmas Wonderland consolidated at its current 25 Christmas Lane site in 1977.

Reminiscent of Bronner's former Tannenbaum Shop on Frankenmuth's Main Street, the Department 56 custom building is a Snow Village exclusive. When it is lighted, the store's windows shine with ornaments, and a tree, wreath, and fiber optic garlands shimmer with color. Made of glazed ceramics, Bronner's village piece measures 9 inches tall by 6½ inches wide.

Bronner's custom building, also featuring a billboard and Santa, will retail for $80. Orders are currently being taken by Bronner's customer service department at (989) 652-9931 or online at www.bronners.com. The exclusive will be available in September 2004, but anyone interested in this piece of nostalgia should reserve one to avoid disappointment.

IN A PICKLE OVER CHRISTMAS DECORATIONS? Back to Top

The tradition of the pickle is just one of 75 ornament legends, symbols, and traditions captured within the full-color pages of Bronner's CHRISTmas Wonderland's new book, "Ornament Legends, Symbols & Traditions." The soft-cover book is available at Bronner's store and website for $5.99.

The Bronner's team researched and edited material for the book; Bronner's artist, Connie Larsen, illustrated the pages. The legends, symbols, and traditions give insight to the meaning of themes and objects used in Christmas decorating. Each of the unique themes mentioned in the book may be found among the store's selection of 6000 styles of ornaments, many of which are Bronner's exclusive designs. Bronner's rich history of ornament knowledge dates back to 1965 when originator Wally Bronner first began direct importing Christmas merchandise.

A gift of a legend book and a few, specially picked ornaments would be a meaningful starter set for a newly married couple, graduate, or anyone beginning or adding to an ornament collection.